The South by Southwest (SXSW) Conference and Festivals may have been cancelled due to the COVID-19 pandemic, but organizers have found a way for its feature films to reach the public. SXSW organizers announced on 2 April that they have partnered with Amazon Prime Video to launch the SXSW 2020 Film Festival collection.
“We were delighted when Amazon Prime Video offered to host an online film festival, and jumped at the opportunity to connect their audiences to our filmmakers. We’re inspired by the adaptability and resilience of the film community as it searches for creative solutions in this unprecedented crisis,” SXSW Director of Film Janet Pierson said.
SXSW organizers are still in the process of confirming who among the filmmakers want to opt-in to the new format. The entire collection will be available exclusively on Amazon Video Prime and will stream in the U.S. for free for 10 days and will be free for viewers all over the country. There’s no word yet on when the 10-day period will kick off, but SXSW will keep everyone updated through official and social media channels.